HAZLO
HAZLO
Who are they?
“[HAZLO] began back in 2018 when our Founder, Sam, was looking for a healthy and delicious way to enjoy his tequila cocktails. [They] partnered with a James Beard Award Winning Mixologist to create [their] flagship flavor and after a global pandemic, [they] launched in Denver in May of 2021.
After over a year of sharing this with the world, our customers began telling us that they loved it so much they were mixing it with more than just Tequila. It became a part of their morning routine by mixing it with lemon water, their recovery drink after an afternoon run, and their go to mixer regardless of what spirit they were enjoying.
They shared all of the different ways Hazlo enhanced different parts of their life. It became their Elixir for Life.”
“Have you had a Hazlo?”
The idea began when owner, Sam, and I were trying to figure out a way to show Hazlo’s versatility. We were trying to break away from the idea that Hazlo is just a tequila mixer, which is what it was originally introduced as. The alliteration of have-you-had-a-Hazlo, is catchy, but also gives viewers an opportunity to see Hazlo in all forms—frozen, hot, mixed with coconut milk, in your favorite cocktail, etc.